ABOUT Lilliana
Salutations! Lilliana is a Colombia-born, Texas-raised, California resident - some may call her Ms. Worldwide. She thrives off a busy weekly schedule, going to Hot8 Yoga at 6:30 am (and running at 8), making social media content, and thrifting. She has a lot to offer, browse to be amazed.
She recently graduated from Santa Clara University, with a Bachelor of Arts in Communications and Retail Studies, emphasizing Design Thinking and Marketing. She is passionate about her myriad of interests and experiences. Let’s see what they are…
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Marketing Strategy
Data Analysis
Customer Service
Social Media Management
Content Production
Retail Management
Organization and Time-Management
Creative Leadership
Trend Following
Search Engine Optimization
Customer Satisfaction
Public Speaking
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Pottery Art and Other Crafts
Retail
Hot Yoga and Pilates
Making TikToks
Fashion
ADHD in Women Awareness
Anything Outdoors (hiking, running, foraging, gardening, biking)
Meeting New People
Blogging, Journaling, Writing
Her Instagram Highlights
Studying Marketing
Her dog, Mimi
Running
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It’s important to be on a team where your personality shines as well as helps others thrive. That’s why Lilliana believes it’s imperative that you know some key facts about her core:
Her Myers Briggs result was: ENFJ, The Protagonist
On the 5,000 Character Quiz, her top three characters were: Effie Trinket, Leslie Knope, and Monica Geller.
She is a Leo Sun, Taurus Moon, and Libra Rising.
what makes lilliana stand out?
Latina Hermione
When I was growing up, I had two sides to my personality. On the one hand, I was incredibly shy and found it hard to speak up in class. But on the other hand, my mind was always buzzing with ideas and energy. I loved to read and explore new worlds, like the wizarding universe of Harry Potter. Unfortunately, despite my advanced reading skills, I ended up in the lowest reading group with picture books. It took the wrath of my mother to get me into the correct reading level group. Since then, I have worked hard to gain the confidence to share my curiosity with the world. I vowed to never let my curiosity go unheard or my ideas go unshared.
That's why I'm passionate about being a voice for women of color - especially those who, like me, identify as Latinx/a and deal with ADHD. We all have to navigate a world that isn't built for us, and that takes resilience, creativity, and a whole lot of adaptation. But I'm not content with just making do - I want to help change the structures and systems so they can adapt to us.
When it comes to my career aspirations, want to apply this passion to what I foster in the workplace. Promoting diversity and inclusion, and closing the opportunity divide for Latinx individuals in the business industry is not only a moral imperative, but a smart business strategy that drives success, fosters innovation, and taps into a valuable pool of resources for sustained growth.
Dinner Host
My childhood was a never-ending series of dinner parties, cookouts, brunches, and every other kind of gathering you can imagine. Our house was always filled with laughter, chatter, and the tantalizing aroma of delicious food. It was like living in a perpetual party - and I loved every minute of it.
Now, I've turned my love of hosting into a calling. I adore bringing people together, introducing them to each other, and creating unforgettable experiences. There's something magical about watching strangers become friends and discovering new stories and perspectives. Whether it's a cozy night in or an epic extravaganza, I'm always ready to whip up something special and create memories that will last a lifetime.
But it's not just about having a good time. I truly believe that building relationships is the key to success in any industry. When people feel comfortable and connected, they're more likely to trust you, work with you, and recommend you to others.
That's why I think my hosting skills are such a valuable asset in a professional setting. By bringing people together and creating opportunities for conversation and connection, I'm not only building stronger relationships but also setting the stage for better business outcomes.
table tactician
Data is everywhere, and in today's world, it's becoming increasingly important to understand it. That's where I come in - I have a passion for digging into data, whether it's qualitative or quantitative, and finding the story hidden within.
At its core, data is just a collection of information. But when you start to analyze it, patterns emerge, and those patterns can tell a powerful story. I believe that data storytelling is an art form, and I am utterly obsessed with honing my craft. Whether I'm working with a small dataset or a massive one, I enjoy the process of sifting through the noise to find the signal. It can be a messy, time-consuming process, but to me, that's part of the fun. There's a thrill in discovering something unexpected, in seeing the pieces of the puzzle come together to form a clear picture. I don't just stop at finding the story - I also love to bring that story to life in a creative and engaging way. I believe that storytelling and visual design can truly elevate the impact of data and insights, and make them more accessible to a wider audience.
So why do I love data storytelling so much? For one, it's incredibly satisfying to take a bunch of raw numbers and turn them into a compelling narrative. But beyond that, I believe that data can be a powerful tool for making better decisions. When you have a clear understanding of the data, you can make informed choices that can drive real change. In my view, the best data stories are the ones that connect with the audience on an emotional level. They're the stories that make people sit up and take notice, that inspire them to take action. And that's what I strive for in every project I take on - to derive the best darn story any audience could imagine.
EDUCATION
Santa Clara University
Santa Clara University
Communications Major, Retail Studies Minor, Design Thinking Emphasis - Major GPA: 3.9
September 2019 - June 2023
Relevant coursework: Social Media Marketing, Global Media, Customer-Centric Retailing, Principles of Marketing, Diversity and Media, Quantitative Research Methods, Advanced Retail Studies Seminar, Technology and Communication, Communication, Development, and Social Change, Management of Organizations
Retail Management Institute, Retail Studies Student Association, Junior Leadership Program, The Santa Clara Social Media Committee, Kappa Alpha Theta Eta Lambda member, SCU Collective Writer, HerCampus SCU Writer, Forge Garden volunteer, CASA philanthropy, St. Patrick’s tutor
lick wilmerding high school
lick wilmerding high school
August 2015 - June 2019
Field Hockey Varsity Captain, Lacrosse Junior Varsity Captain, Dance Ensemble, Woodwork Teacher’s Assistant, Admissions Host, Workshop Facilitator, Peer Mentor, Boy’s Lacrosse Manager
service
Kappa Alpha Theta Eta Lambda
Kappa Alpha Theta Eta Lambda
October 2020 - Present
Virtual Bingo Bubble - Loave's and Fishes, Martha’s Kitchen, and Benson Worker Relief Fund
Sweatshirt Sales - Family Promise
Sanitary Kits - Save-A-Girl
Walk-A-Thon - Friendship Fund and Homeless Period Project
Theta Dodgeball - Court Appointed Special Advocates (CASA)
Forge Garden Community Garden
Forge Garden Community Garden
October 2021 - September 2022
Weekly volunteering at SCU’s community garden
St. Patrick's Volunteer Tutor
St. Patrick's Volunteer Tutor
January 2022 - March 2022
Weekly 2-hour math tutoring sessions with elementary and middle school students
National CHarity League
National CHarity League
May 2012 - May 2019
Volunteered at several philanthropic sites, including Raphael House, Hamilton House, Aids Walk, St. Anne’s, Brady Riding Center, and Randall Museum.
As Recording Secretary, recorded, notated, and revised meeting plans. Responsible for the distribution of meeting information to group members.
As Vice President, distributed information and important dates to members. Determined future philanthropic sites that National Charity League would be working with.
Global Works Costa Rica
Global Works Costa Rica
June 2018
Traveled with school alongside Global Works to a small village in Costa Rica.
Lived with a local family for a week.
Practiced conversational Spanish and created a positive and encouraging environment for non-Spanish speakers.
Worked maintenance in the village’s elementary school.
Taught local children hip hop dance and learned the native folkloric dance.
Lilliana’s current Reads
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The mit press essential knowledge series: Algorithms
Panos Louridas
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Happy stories, mostly
Norman Erikson Pasaribu
Translated by Tiffany Tsao
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Either/Or
Elif Batuman
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A Little History of the World
E.H. Gombrich